CREATE RESPONSIBLY

By having a purpose you recognizing that your content goes beyond just you. It's making
sure not to lose focus in the hunt for likes and views. A purpose is defining your values
and beliefs to ensure that you stay true to yourself in your creative process.
It's a guiding star.

Having a purpose means taking on responsibility towards your viewers. To create with
the best intentions and to always consider the impact you have.

With the create responsibly initiative, we aim to inspire creators to define their
purpose. No creator is alike, so allow yourself to be inspired, but make sure to stay true
to yourself.